BUSINESS, MARKETING AND ENTREPRENEURSHIP
The Business, Marketing and Entrepreneurship pathway focuses on preparing students for employment in careers that relate to the planning, managing, organizing, directing and evaluating business functions essential to efficient and productive business operations.
*The courses and certifications listed below are preliminary selections and may be updated or modified.
COURSES IN THE PATHWAY
| Marketing | 9th Grade |
| Hospitality and Tourism | 9th Grade |
| Digital Marketing | 10th Grade |
| Sports and Entertainment Marketing | 10th Grade |
| Economics | 10th Grade |
| Digital Media | 10th Grade |
| Retailing (Student Store) | 11th Grade |
| Customer Service (Student Store) | 11th Grade |
| Influencer and Content Marketing | 11th Grade |
| Web Development | 11th Grade |
| Investing and Wealth Management | 12th Grade |
| CE Entrepreneurship CE Business Management Design Thinking Event Planning (DECA Class) Business Finance and Marketing Capstone (DECA Class) |
12th Grade |
WHAT YOU CAN LEARN
- Core Functions of Marketing
- Hospitality and Customer Service Skills
- Principles of Entrepreneurship and Business Start Ups
- Effective Business Management Skills
WHAT YOU CAN EARN
- MOS Office Expert
- Concurrent Enrollment Credit
- Utah Tech University Entrepreneurship Certificate
ORGANIZATION YOU CAN JOIN
- FBLA – Future Business Leaders of America
- National FBLA Link: www.fbla-pbl.org
- UtahF BLA Link: utahfbla.org
- DECA
- National DECA Link: https://www.decadirect.org/
- Utah DECA Link: https://utahdeca.org/
- Utah DECA Promotional Video: https://www.youtube.com/watch?v=w6hOrT_dtSY
